Whether you're blonde, silver, gray, or highlighted, unwanted yellow and brassy tones can dull your color between salon visits. Violet Shampoo gently cleanses while depositing violet pigments that help neutralize yellow tones and restore brightness. We love recommending it for guests who want their blonde, gray, or silver hair looking fresh, vibrant, and salon-maintained.
Best For
Blonde hair
Gray hair
Silver hair
Highlighted hair
Balayage
Color-treated hair
Why We Love It
Helps neutralize yellow and brassy tones
Enhances brightness and vibrancy
Cleanses without stripping moisture
Supports cooler blonde and silver tones
Sulfate-free and color-safe
Vegan and cruelty-free
Ingredient Spotlight
Violet Pigments – Help counteract unwanted yellow and brassy tones.
Babassu Oil – Delivers lightweight moisture and softness.
Moringa Oil – Rich in antioxidants that help support healthy-looking hair.
Amaranth Protein – Helps strengthen and improve manageability.
Ceramide NP – Helps reinforce the hair's protective barrier.
Botanical Extracts – Help nourish and maintain shine.
Prana Tip
The longer you leave it on, the more toning power you'll receive. Start with 1–3 minutes and adjust based on your desired result.
How To Use
Apply to wet hair and massage evenly throughout. Leave on for 1–5 minutes depending on desired toning, then rinse thoroughly. Follow with Violet Conditioner.
Whether you're blonde, silver, gray, or highlighted, unwanted yellow and brassy tones can dull your color between salon visits. Violet Shampoo gently cleanses while depositing violet pigments that help neutralize yellow tones and restore brightness. We love recommending it for guests who want their blonde, gray, or silver hair looking fresh, vibrant, and salon-maintained.
Best For
Blonde hair
Gray hair
Silver hair
Highlighted hair
Balayage
Color-treated hair
Why We Love It
Helps neutralize yellow and brassy tones
Enhances brightness and vibrancy
Cleanses without stripping moisture
Supports cooler blonde and silver tones
Sulfate-free and color-safe
Vegan and cruelty-free
Ingredient Spotlight
Violet Pigments – Help counteract unwanted yellow and brassy tones.
Babassu Oil – Delivers lightweight moisture and softness.
Moringa Oil – Rich in antioxidants that help support healthy-looking hair.
Amaranth Protein – Helps strengthen and improve manageability.
Ceramide NP – Helps reinforce the hair's protective barrier.
Botanical Extracts – Help nourish and maintain shine.
Prana Tip
The longer you leave it on, the more toning power you'll receive. Start with 1–3 minutes and adjust based on your desired result.
How To Use
Apply to wet hair and massage evenly throughout. Leave on for 1–5 minutes depending on desired toning, then rinse thoroughly. Follow with Violet Conditioner.